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Back Me Up was launched in 2016 and within a few years it has become one of the most popular teen brands.
Prestigious world-class brands, such as No Fear, Maui & Sons, Paul Frank, Peanuts και Hallmark, in modern designs and top quality, are part of the Back Me Up collection of school bags, fashion bags, stationary and gift products.
Our News
07/07/2025
GIM AND BACK ME UP AT THE FOREFRONT
The new Back-to-School 2025 collections by GIM and Back Me Up are the stars of this year’s advertising campaign by Giovas S.A. – a campaign with 360° activities covering a wide range of Media, from TV, radio, print, digital and social media, as well as outdoor! At the forefront, all the popular brands and favorite
02/06/2025
TOGETHER WITH SYMPLEFSI
For yet another year, our company stands together with the voluntary, non-profit organization SYMPLEFSI (+πλευση) and supports their exceptional humanitarian work for the improvement of living conditions within the communities of the Greek frontier islands. With a strong commitment to the care and well-being of children and young people, Giovas S.A. contributed to SYMPLEFSI’s efforts
06/03/2025
NEW SHOWROOM
Our new showroom is here! A brand-new space of 270sqm with a modern aesthetic, designed to offer our clients and associates a unique experience, where they can discover there all our new series with more than 500 product types for the 35+ brands of our GIM and Back Me Up collections. Beware! Behind the door
